The Story Store, as featured in an ITV animated series, is a magic shop run by George the Dog and his mischievous friend Pip. It sells vanishing cream, tap dancers, shrinking powder, musical sweets, flying umbrellas, huff cure, and everlasting jelly.
| Author | Joe Austen |
| Publisher | Sapling Books |
| Year of publication | 1996 |
| Number of pages | 32 |
| Language | English |
| Format | Paperback |
| ISBN-10 | 752201697 |
| ISBN-13 | 9780752201696 |
| Illustrator | Joe Austen |
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